Funerals are one of the most personal services we have, so you want to appeal to that personal side of things. To write a eulogy, you should definitely start with a short introduction of yourself and proceed with stories from your particular relationship with the deceased. An introduction is always appropriate so that everyone there knows how you knew the person and what kind of relationship you had, especially if you’re not a family member. Picking what stories to tell can seem like an impossible task. When people are in mourning, they want to hear happy stories, but they also want to hear stories that really show the qualities of the person they loved so much. So a good mixture of different tones is a good idea to touch all these aspects.